B2M Sales – The Business-to-Machine Model in Practice
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Here’s what the future of B2M sales might look like. AI agents and algorithms in general could have a lot to say in this space…
Marek Jeleśniański2 July 2025
B2M Marketing – Examples and a Guide for the Age of AI Agents
When your offer is being evaluated by an AI agent, traditional marketing will stop working. See how to shift your…
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Business-to-Machine (B2M) – (R)evolution in Sales and Marketing
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AI can bring a range of changes in the field of marketing and sales, potentially leading to the emergence of a new business model: B2M.
Marek Jeleśniański8 March 2025
Artificial Intelligence to Aid Institutions
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AI will change the way many institutions operate, just as it drives transformation in companies. For institutions, this could mean new opportunities.
Marek Jeleśniański31 October 2024
AI Implementation: The Next Wave of Digital Transformation
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Artificial intelligence is driving the next wave of digital transformation in companies and public institutions. When executed well, it can present a tremendous opportunity!
Marek Jeleśniański21 September 2024
Disappointed with AI? Now is the Perfect Time to Act and Build Skills
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The media buzz around artificial intelligence is being replaced by murmurs of dissatisfaction. This is often the result of excessive expectations and a misunderstanding of…
Marek Jeleśniański25 July 2024
Before you believe – how to recognize a deepfake and is it inherently evil?
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We associate deepfakes with manipulation and threats. But that's only part of the truth, which I hope to prove. I will also present what can…
Marek Jeleśniański13 July 2024
Maestro of Lifecycles in the AI World: The Career Path of an MLOps Engineer
Before artificial intelligence can change the world, MLOps must create the right environment for it to shine.
Marek Jeleśniański19 March 2024
AI in Marketing. Navigating the New Normal
Marketing that leverages the potential of AI is not the future – it is already a source of competitive advantage for many companies.
Marek Jeleśniański4 March 2024
How to Talk with Employees About AI
AI polarizes the job market, though the changes seem unstoppable. I propose 10 steps to facilitate a constructive conversation about implementing AI in the company.
Marek Jeleśniański12 February 2024
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